LinkedIn’s new features were announced, and they include a better messaging interface, and many more exciting updates!
LinkedIn users yearning for a more informal way to connect with their professional contacts have been heard.
The social media platform for the business world has rolled out a series of upgrades that enable professionals to converse in a casual style with others in their networks.
In a September announcement, the company said it has created a more robust messaging system, with a chat-style interface that’s designed to make it simpler to strike up conversations and keep them going. As part of the rebuild, the system now organizes messages based around important contacts and makes it easier to keep up with conversation threads.
To prompt more immediate feedback, LinkedIn has also enhanced its email and push notifications so important messages are not lost in the shuffle.
Adding Personality to the Conversation
Although LinkedIn is primarily a platform for professional networking, that doesn’t mean its users don’t want their personalities to shine through during exchanges. That’s why one of the biggest changes in messaging involves the introduction of GIFs, emojis and stickers. Invitations for professional meet-ups, for example, can now include a coffee cup sticker that lightens the tone while adding eye appeal to the message.
Since facilitating conversations among professionals remains LinkedIn’s main aim, the messaging system still offers the nuts and bolts it always did. Those include the ability to share files and photos directly with contacts in a network.
Enhanced Tools: An Ongoing Trend
The new messaging upgrades come on the heels of other changes meant to liven up the popular platform, which was launched in 2003 and now reports a worldwide membership exceeding 380 million.
The LinkedIn SlideShare partnership, for example, continues to evolve. In August, the platform introduced clipping and clipboards to enhance the user experience. The new clipping feature helps users find and save their favorite slides in a presentation directly to their own private clipboards. These clipboards can be kept for personal reference or shared among network contacts or across an entire professional network.
More Advances on the Horizon
LinkedIn’s recent upgrades appear to be just the beginning of big changes planned for the platform – and for its users’ ability to engage in conversations.
“We’re hard at work to explore the possibilities of how we will extend this experience,” Mark Hull, the company’s director of product management, wrote in a Sept. 1 blog post.
Hull said future enhancements could involve intelligent messaging assistants, as well as voice and video capabilities.
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